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FLORAL: Today, over half of the branded perfumes are characterized by the adjective "floral." They contain well-defined flower notes (lily of the valley, for example, as in DIORISSIMO by Christian Dior), or a whole bouquet of floral effects, as in QUELQUES FLEURS by Houbigant. As a matter of fact, all perfumes contain floral notes in some quantity.

FORMULA: The formula of a perfume compound gives full details of its components-quality and quantity wise-and is used like a recipe for preparing the mixture. To formulate a perfume can take many, many years of experiments. Formulas, holding a company's Know How, are jealously-guarded trade secrets, sometimes handed down from generation to generation.